Effective date: September 14, 2026 · Provider: Moves and Measures, LLC
The short version. Your brand is yours. BrandMoves hosts your brand’s knowledge so that your people and your AI tools can follow it. Keep your access to yourself, use the Service lawfully, and review what AI tools make before you use it. If you have a signed agreement with us, that agreement comes first.
By accessing or using BrandMoves (“the Service”), including by connecting an AI assistant to it, you agree to be bound by these Terms of Service (“Terms”). If you use the Service on behalf of an organization, you represent that you have authority to bind that organization to these Terms. If you do not agree, do not use the Service.
BrandMoves is a home for brand knowledge (each brand’s standards, specifications, approved assets and lessons), served to the people and AI assistants a brand has given access. It is provided by Moves and Measures, LLC (“we,” “our,” “us”), usually as part of a brand design engagement.
If you or your organization has a signed agreement with us, its terms on scope, fees, deliverables and ownership take priority over these Terms wherever the two differ.
The Service offers sign-in through Google. By signing in, you authorize BrandMoves to receive your basic profile information (name, email address, profile picture) solely to authenticate you. Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Access to a brand is granted by us or by that brand’s owner, and can be changed or removed.
You must be at least 18 years of age to use the Service. By using the Service, you represent that you meet this requirement.
You are responsible for all activity under your account, including the AI assistants you connect and what they do with the access you give them. You can revoke a connection at any time. You agree not to:
The Service gives AI assistants accurate brand knowledge to work from, but it does not control what those assistants produce. Review AI-made work before you publish or print it. AI assistants are provided by their own companies under their own terms.
Your Content: You retain ownership of your brand and of the materials you provide. You grant Moves and Measures, LLC a limited, non-exclusive, royalty-free license to host, store, process and display that content solely as necessary to provide the Service.
Our Content: The design, code, trademarks and underlying technology of the Service, and the general methods and design knowledge we bring to every brand, remain the property of Moves and Measures, LLC. Any feedback or suggestions you provide may be used by us without obligation to you.
We keep each brand’s knowledge private to the people and assistants given access to that brand, and to our staff who provide the Service. How we handle personal information is described in our Privacy Policy.
The Service is provided “as is” and “as available” without warranties of any kind, express or implied. Moves and Measures, LLC is not liable for data loss, errors in AI output, or service interruptions, including those caused by third-party providers. In no event shall our total liability to you exceed the amount you paid us for the Service in the twelve (12) months preceding the claim, or $100, whichever is greater.
You agree to indemnify, defend, and hold harmless Moves and Measures, LLC, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of or in any way connected with your access to or use of the Service, your violation of these Terms, or your violation of any rights of another person or entity.
These Terms are governed by the laws of the Commonwealth of Pennsylvania, without regard to its conflict of law provisions. You agree that any dispute arising from these Terms or your use of the Service shall be resolved exclusively in the state or federal courts located in the Middle District of Pennsylvania, and you consent to personal jurisdiction in those courts.
You may stop using the Service at any time. We may suspend or end access that violates these Terms or puts the Service or other brands at risk. When access ends, you can ask for a copy of your brand’s knowledge.
We may update these Terms from time to time. When we make material changes, we will notify you by email at the address associated with your account at least 14 days before the changes take effect, and post the updated Terms at this URL with a new effective date. Your continued use of the Service after that date constitutes acceptance of the updated Terms.
For questions about these Terms, contact daniel@brandmoves.co.